About GAIN Magazine
Demystifying AI. Amplifying Insight.
About
GAIN Magazine
GAIN Magazine is a digital publication and media platform dedicated to helping business leaders, innovators, and professionals make sense of artificial intelligence. We believe AI isn’t just a technology—it’s a business transformation tool. Our mission is to provide clear, credible, and actionable insight that bridges the gap between technical complexity and practical application.
From smart assistants to supply chain automation, from data ethics to leadership in the digital era—GAIN explores how AI is shaping the way we work, create, and compete.
Goal
Our Mission
Our mission is simple: to demystify AI and amplify insight.
We cut through hype to deliver what matters—how AI impacts your business, your team, and your bottom line. Through stories, research, and real-world case studies, we show readers not only what’s possible but what’s practical.
“Artificial intelligence isn’t about replacing people—it’s about helping them lead smarter.”
— The GAIN Editorial Team
Opportunities
What We Cover
Every article, feature, and podcast episode is designed to inform and inspire. Our editorial team curates stories across five key areas of AI innovation:
About
Our Story
GAIN Magazine was founded by Wade Wickus, CEO of Supply Chain Secret Sauce, LLC, to help bridge the gap between enterprise operations and emerging technology. What began as a series of deep-dive discussions on efficiency and leadership evolved into a full-scale publication dedicated to AI in business.
Today, GAIN brings together experts, educators, and innovators from across industries—creating a community built on learning, collaboration, and growth.
Meet Wade Wickus
Wade Wickus is the CEO at Supply Chain Secret Sauce, a leading provider of Fractional Continuous Improvement as a Service (CIaaS) solution that help fast-growing companies streamline operations, cut hidden costs, and scale more efficiently. With over three decades of experience in the field—including expertise in logistics, warehousing, procurement, technology, and supply chain strategy Wade empowers organizations to extract maximum value from their supply chains by delivering targeted, hands-on improvements that drive both profitability and performance. Co-developer of the PSC diagnostic found at BGR packaging and contributor to the Packaging Supply Chain Book.
Earlier in his career, Wade held executive roles at major Fortune 100 and family owned organizations, where he honed skills in sales, sourcing, branding, fulfillment, enterprise logistics, and enterprise supply chain performance—managing high-value spending and delivering multimillion-dollar efficiencies. During this time, he also gained firsthand insights into how smaller businesses, lacking the resources of larger enterprises, often fall prey to overlooked “hidden costs” and missed growth opportunities.
This insight inspired the founding of Supply Chain Secret Sauce: a fractional-leadership model that brings the depth of Fortune-scale operations expertise to brands without the overhead of full-time hires. Under Wade’s leadership, the company has helped numerous clients—including those in grocery, food & beverage, e-commerce, and CPG—cut costs, optimize supply chains, and scale smarter with immediate ROI.
Wade Wickus is also the host of the podcast Supply Chains… “The Secret Sauce”, engaging with supply chain leaders in conversations about practical strategies, emerging technologies, and operational insights.
Beyond consultancy and operations, Wade is deeply committed to thought leadership and community. He regularly speaks at conferences—such as CSCMP and operational conferences. He enjoys diving into topics like “total cost to serve” and logistics optimization. He is a contributor of articles and white papers on issues ranging from AI deployment to cost-to-serve modeling.
Take a Listen
Our Podcasts
Conversations at the Intersection of Business, Technology, and AI
GAIN’s media network includes two complementary podcasts that explore AI from different angles:
Supply Chains
The Secret Sauce — Hosted by Wade Wickus, this show features candid discussions with leaders who are transforming the way goods, data, and decisions move.
The GAIN Podcast
A broader look at how AI is shaping business strategy, creativity, and leadership—one conversation at a time.
Partner
Partner With Us
GAIN is more than a publication—it’s a platform for connection. We collaborate with advertisers, sponsors, and thought leaders who want to reach forward-thinking professionals embracing the future of AI. Whether you’re launching a new product, sharing research, or building brand authority, we’ll help you tell your story in a meaningful way.
Contact Us
Join the Conversation
Be part of a growing network of professionals exploring how AI can drive smarter business decisions.
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